About us
Who we are
SEVEN is a collective of producers, creatives, and systems thinkers working across live experiences, media, technology, and complex projects.
SEVEN was built around a simple idea: important work deserves clear thinking and strong execution.
The biggest moments - the tours, the conferences, the events that draw thousands - don't happen by accident. They're the result of experienced people making the right calls at the right time, under pressure, with a lot on the line. SEVEN exists to be those people.
We're a multi-disciplinary production company based in Franklin, Tennessee. Our work spans four areas: live events, creative, AVL systems integration, and creative partnerships. Different disciplines, one standard.
That range isn't accidental. The most demanding projects rarely fit inside a single lane, they need people who can move fluidly between the creative and the technical, between the strategic and the operational. SEVEN was built specifically for that kind of work.
We've earned the trust of some of the most demanding clients in live entertainment, events, and large-scale gatherings - not by overpromising, but by showing up prepared and delivering at the level the moment requires. Again and again.
We work with artists, brands, churches, and organizations doing meaningful work at meaningful scale. If the stakes are high and the execution has to be right, that's where we do our best work.
The team
Cory Edwards
Founder & CEO, SEVEN
Cory Edwards is a production leader, creative director, and founder working at the intersection of live experiences, technology, and creative development. Over the past decade, he has led teams across concerts, national touring productions, churches, and large-scale events - environments where creative vision and technical systems must come together seamlessly. Known for clear thinking and steady leadership, Cory helps organizations move ambitious ideas from concept to execution, guiding projects where many moving parts must align with precision. He lives in Franklin, Tennessee with his wife and their two daughters.
Alex Duncan
Founding Partner & COO, SEVEN
Alex Duncan is a founding partner and COO of SEVEN GROUP, bringing 12 years of experience as a core member of the Elevation Worship leadership team — one of the most influential worship movements in the world. His background spans music management, marketing, and building the operational frameworks that allow creative organizations to scale. Alex and his wife, Alexa-Rae have been married for ten years and have two daughters.